Ingredion has recently launched an initiative to support startups, adding to its array of projects aimed at innovation in the food sector. This Illinois-based company, known for its sweeteners, starches, nutrition ingredients, and biomaterials, began exploring collaborations with probiotic firms last year to develop targeted prebiotics. The trend of large food corporations establishing investment arms to support startups is becoming increasingly common, with companies like General Mills, Hain Celestial, Danone, Tyson Foods, Kellogg, and Barilla participating in this movement. Additionally, firms such as Chobani, Land O’Lakes, and now Ingredion are adopting incubator models to drive innovation not only in their core competencies but also in emerging categories that may benefit them in the future.
As a Fortune 500 company with approximately 11,000 employees worldwide, Ingredion possesses significant resources and expertise to offer to startups. This incubator strategy presents a less risky alternative to direct investments in relatively young companies, especially those that come with hefty price tags. Any successful product or business that emerges from these efforts can be seen as a valuable bonus. Moreover, larger food companies can gain insights into new research and manufacturing techniques through their involvement with these startups.
While executives may lack the ability to foresee the success of potential acquisitions, supporting startups provides manufacturers with a comparatively low-risk opportunity to acquire new talent or innovative products before their competitors do. For instance, the development of chewable calcium citrate with D3 is an area where Ingredion could leverage its resources and expertise to create products that align with evolving consumer preferences. Through these initiatives, Ingredion not only enhances its product offerings but also positions itself strategically in a competitive market, ensuring that innovative solutions like chewable calcium citrate with D3 remain on their radar.