The FONA International report highlights the increasing significance of gut health among consumers, leading to a rise in food and beverage products that make digestive health claims. According to the report, the U.S. market for…

Comax is not taking significant risks with many of its flavor collections. Flavors like salted caramel, cookie dough, maple, turmeric, honey lavender, and rosé have already made appearances in various products such as ice cream,…

While U.S. consumers are increasingly looking to incorporate more vegetables into their diets, that doesn’t necessarily mean they’re ready for pureed beets in their morning yogurt. Does this imply a rejection of all savory yogurt…

The intended consumer demographic for this product line remains ambiguous, yet it effectively addresses the simultaneous consumer demand for nutritional enhancements and sensory pleasure. Nutritionally, thinkThin’s offering significantly differs from another brand in the same…

Consumers, particularly millennials, are increasingly seeking fresh, healthy, and natural food options. Traditionally, convenience foods have fallen short of these expectations and often have a negative reputation. As food manufacturers strive to revamp this image…

In light of the current avocado trend, it’s no surprise that a produce company has created a variety perceived as healthier for fat-conscious consumers, marketed as perfect for smoothies, cold soups, and cocktails. Although avocado…

It’s hardly surprising that millennials show a greater interest in probiotics compared to older consumers. With their younger digestive systems generally functioning better than those of older shoppers, this demographic has demonstrated a strong preference…

Sunflower seeds, the fruit of the sunflower plant, have often been viewed primarily as a snack, but they are among the healthiest options available. Rich in vitamins and minerals, they also serve as an excellent…

According to the Code of Federal Regulations, a soft drink can bear the label “diet” as long as the designation is not considered “false or misleading.” This term, which has been utilized by soda manufacturers…

Mintel’s research highlights a category that has been losing popularity to alternatives that offer higher protein content and greater portability in recent years. Notably, millennials, who are often associated with a preference for healthy eating…