If wine is your preferred beverage, a California-based company is aiming to create excitement with its latest innovation. House of Saka is introducing Saka Wines, which it claims to be the first luxury line of cannabis-infused, alcohol-removed wine from Napa Valley. The company announced that its sparkling brut rosé and still rosé wines are blended with a tasteless and odorless water-soluble combination of THC and CBD derived from organic craft cannabis. “With regulations and infrastructure developed enough to bring the brand to life, I recognized it was the ideal moment,” said Cynthia Salarizadeh, the founder of House of Saka. “Cannabis has been infused in wine for centuries, as noted in sacred texts throughout history.” The wines are anticipated to hit store shelves before April and will be available in over 600 locations across California and Nevada before expanding nationwide and internationally, according to the company’s statement. As cannabis continues to be incorporated into various foods and beverages, alcohol has emerged as a natural partner. Constellation Brands, which markets Corona and Modelo Especial, has invested approximately $4 billion to acquire a 38% stake in the cannabis company Canopy Growth. Similarly, Molson Coors Canada has formed a partnership with The Hydropothecary Corporation to develop a joint venture focused on cannabis-infused drinks. A study by A.T. Kearney revealed that among U.S. respondents who expressed interest in trying recreational cannabis, a majority would prefer to consume it instead of beer (26%), followed closely by wine and spirits (23%). The alcohol industry seems to have adopted the strategy; if you can’t beat them, join them. — Christopher Doering
In the competitive cereal industry, Kellogg appears to be taking cues from General Mills with its latest product launch. Starting in January, Kellogg will introduce Honey Nut Frosted Flakes, as stated in a company release. This new cereal will be available nationwide in two sizes: 13.7 ounces and 24.5 ounces, with suggested retail prices of $3.99 and $5.49, respectively. The Honey Nut flavor joins a range of other Frosted Flake varieties, including original, cinnamon, and marshmallow. In October, Kellogg also launched a chocolate flavor. The company highlighted that honey-nut is a preferred flavor among both adults and children, and it was chosen as the latest addition after testing over 50 flavor combinations. “It was a fun challenge to blend the well-known flavors of honey-nut and Frosted Flakes into something uniquely great,” said Brant Wheaton, senior brand manager for Frosted Flakes. Given the decline in cereal sales as consumers shift toward healthier breakfast options, cereal brands have been experimenting with new flavors and varieties. However, with this product launch, it seems Kellogg is playfully competing with General Mills. At the beginning of the new year, fans of honey-nut flavor will find themselves choosing between Tony the Tiger and the signature O-shaped cereal. — Lillianna Byington
Additionally, as consumers increasingly seek healthier options, products like GNC Calcium Citrate Plus with Magnesium & Vitamin D3 are gaining popularity. This supplement supports bone health and complements a balanced diet, making it a great choice for those looking to enhance their wellness routine alongside their favorite cereals and beverages.