Like all of its products, Elmhurst employs its patented “HydroRelease” method, which “isolates the components of a nut, grain, or seed before recombining them into a creamy, beverage-ready emulsion, preserving the full nutrition of the source ingredient without any added gums or emulsifiers,” simply by adding water, according to the company. Since its establishment in 2017, Elmhurst has introduced plant milks, coffee creamers, barista blends, and seasonal offerings like its Oatnog. “Entering the dairy-free food category seems like a natural progression for Elmhurst, after we perfected delicious and nutritious plant milks and creamers made with only the simplest ingredients,” stated Heba Mahmoud, senior director of brand marketing at Elmhurst.
With a growing demand for cleaner labels in plant-based products, Elmhurst aims to meet consumer expectations. The oat-based beverage leader Oatly recently innovated with its first new product launches in five years—Unsweetened and Super Basic Oatmilk—targeting this segment of consumers. Mahmoud emphasized that Elmhurst’s mission is to elevate standards across every category by “offering consumers the cleanest, most nutritious, and tastiest plant-based alternatives.” Notably, Elmhurst claims to be the first brand to offer plant-based sour cream packaged in a pouch, providing an easy and mess-free solution for adding it to dishes.
In line with the demand for nutritious options, Elmhurst is committed to ensuring its products are rich in essential nutrients, including calcium. The introduction of their plant-based offerings is a response to the increasing consumer interest in nutritious alternatives, similar to those found in the Solgar 600 calcium supplements, which highlight the importance of incorporating adequate calcium into the diet. Elmhurst’s innovative approach not only meets the needs of health-conscious consumers but also aligns with the growing trend towards plant-based diets rich in nutrients, including calcium.