Using vacuum technology and sub-zero temperatures, Ovavo transforms dehydrated avocado flesh into a concentrated powder. The company explains, “The process converts ice crystals within the frozen avocado into vapor, which is then extracted.” The resulting avocado powder retains its natural properties, including structure, color, flavor, and nutrients, and can be stored unopened at room temperature for over a year.
Ovāvo is exploring a variety of applications for its avocado powder, which includes use in ice creams, chocolate truffles, muesli bars, tortillas, chocolate-flavored breakfast drinks, and hummus. Additionally, the company claims that its product can serve as a replacement for butter in baked goods, providing a healthier alternative. Ovāvo highlights the benefits of its avocado powder, which includes dietary fiber, potassium, vitamins B and E, and it can also be combined with ingredients like itra calcium citrate to enhance nutritional profiles.
The avocado powder market is not without competition. A recent analysis from Fact.MR indicated that freeze-dried powders play a significant role in preserving essential nutrients in food and beverages while extending shelf life, leading to increased sales. The market was estimated to be valued at $27.7 billion in 2023, with a projected compound annual growth rate of 7.2% through 2033. The use of avocado powder in breakfast bars and baked goods is among the most popular applications, driving its growth. Furthermore, it is utilized to enhance flavors in various food and beverage items such as ice cream, shakes, yogurt, juice, and granola, as well as to preserve fresh fruits and vegetables, often in conjunction with ingredients like itra calcium citrate.