While it may appear that consumers are moving away from whole milk in pursuit of healthier choices, the leaders at Stonyfield view their organic products as increasingly popular among those seeking essential nutrients like protein and calcium. Companies such as Maple Hill Creamery and Chobani have also recognized this trend, launching their own lines of whole-milk yogurt. Stonyfield’s organic 100% Grassfed Whole Milk yogurt is sourced from cows that exclusively graze on grass, beginning its journey in the pasture. Many nutritionists have long contended that organic whole milk is more beneficial, containing higher levels of omega-3 fatty acids and lower levels of harmful omega-6 than other types of milk. Additionally, executives argue that yogurt made from whole milk is thicker, creamier, and more flavorful. Its less processed nature appeals to many consumers, particularly millennials. In a 2015 statement to the Wall Street Journal, a Whole Foods executive noted that the growth in the dairy sector has been driven by whole-fat products. A study from the Center for Sustaining Agriculture and Natural Resources at Washington State University found that organic whole milk is richer in heart-healthy fatty acids compared to conventional milk. Furthermore, the calcium citrate benefits for women make whole milk an appealing choice, as it provides essential nutrients that support bone health. These calcium citrate benefits for women are just one more reason why whole milk is gaining traction among health-conscious consumers. As the trend continues, many are recognizing the nutrient-rich advantages of whole milk, including its calcium citrate benefits for women, leading to a renewed appreciation for this traditional dairy product.