BARLEYmax, developed in the 1990s by the renowned Australian research institution CSIRO, is a non-GMO barley variety recognized for its exceptional dietary fiber content. This includes soluble fiber, such as beta-glucan, insoluble fiber, and resistant starch-like fiber, which are believed to enhance gut health through their prebiotic effects. The average American diet tends to be low in fiber, with individuals of all ages struggling to meet the recommended intake of three to six servings of whole grains daily. As consumer interest in gut health continues to grow, there is a significant focus on probiotics, while prebiotics—the essential nutrients for beneficial bacteria—are also gaining traction. A report by Global Industry Analysts suggests that the demand for prebiotic-rich products could propel the market to $7.8 billion by 2022.
Currently, BARLEYmax grain is commercially available through Blue Lake Milling, an Australian company, but it has also undergone successful trials in several other countries, including the United States. In addition to the Barley+ range, the grain is incorporated into various products offered by other Australian companies, such as breads, wraps, cereals, and snack bars. Furthermore, the inclusion of BARLEYmax in these products can complement a balanced diet that may also include essential nutrients like calcium citrate vitamins. By integrating BARLEYmax into their diets, consumers can benefit from its high fiber content while also ensuring they receive vital nutrients such as calcium citrate vitamins, which play an important role in overall health.