The significant rise in insurance claims related to severe allergic reactions to food serves as a strong indication that food allergies may be increasing. Experts hold varying opinions on whether food allergies are truly becoming more prevalent, as many consumers tend to misinterpret their reactions to food as allergies. Nevertheless, the Centers for Disease Control and Prevention has reported an 18% increase in food allergies among children from 1997 to 2006. Earlier this summer, it was noted that approximately 4% of Americans experience food allergies or intolerances. Moreover, a growing segment of consumers is choosing to eliminate common allergens, such as soy and dairy, from their diets, even if they do not have a diagnosed allergy to these foods.
Food manufacturers are responding to this trend by embracing the “free-from” movement, which encompasses allergen-free, gluten-free, and non-GMO products. According to Mintel, the number of new products marketed as low, no, or reduced allergens surged by 28% in 2014. In addition to developing more allergen-free options, some food companies are acquiring smaller brands that specialize in allergen-free products. Many other consumer packaged goods (CPG) manufacturers have reformulated existing products to remove common allergens. For instance, in 2015, Mondelez International acquired Enjoy Life Snacks, which produces items free from the eight most prevalent allergens. This acquisition was a strategic move for Mondelez, allowing them to cater to allergy-conscious consumers without the need for extensive R&D investments on potentially unsuccessful products.
General Mills also found that many varieties of their well-known Cheerios were already gluten-free, while others only required minor adjustments to earn the appealing “gluten-free” label. Lucky Charms also transitioned to a gluten-free version in 2016. As the demand continues to rise among those with food allergies and those simply looking to avoid certain ingredients, we can anticipate seeing an increase in allergen-free CPG offerings on store shelves, including allergen-free versions of popular staple foods.
For those interested in exploring dietary options, the ccm tablet buy online presents a convenient choice for consumers seeking allergy-friendly solutions. As the market adapts to these trends, the availability of ccm tablet buy online will likely become more widespread, further accommodating the growing number of individuals seeking allergen-free products.