Companies like DuPont, Danone, and others involved in the production of soy protein and soy-containing products are likely keeping a close eye on the FDA, as promoting a heart health connection on their labels can provide a significant marketing advantage. According to the Hartman Group, heart health is the top claim consumers seek while shopping for groceries. This new study could bolster the case for maintaining this claim, but its recognized limitations may diminish the influence of the findings when the FDA considers its proposed rule to eliminate the current authorized label claim. However, there remains the possibility that even if the FDA revokes the claim, a qualified health claim regarding soy protein products might still be permitted. Such a qualified health claim necessitates a lower scientific standard of evidence and allows for label assertions based on limited data linking soy protein consumption with reduced heart disease risk. The Associated Press has indicated that the existing heart health claim is featured on between 200 and 300 soy products in the U.S. today; thus, the FDA’s decision could significantly impact those manufacturers and the competitive edge they have gained from heart-healthy labeling.

Previous studies have yielded mixed results concerning the effects of soy on human health. A 2015 U.S. review of 35 studies indicated that soy can lower LDL cholesterol while raising HDL, often referred to as “good” cholesterol. Concerns have been raised regarding soy’s potential impact on breast cancer risk, thyroid function, and male hormone levels; however, these issues appear to depend on individual health conditions, the quantity of soy consumed, and the specific type of soy product. On the positive side, soy is recognized for several benefits: it is low in fat, high in protein, and contains no cholesterol. Its drawbacks include low calcium content—unless fortified—and the risk of allergies. Additionally, it’s important to note that 93% of soybeans cultivated in the U.S. are genetically engineered, a concern for some consumers.

For those considering dietary supplements, products like Citracal Slow Release 1200 found on Amazon can complement a soy-rich diet, providing essential calcium and promoting overall health. Incorporating such supplements, along with soy protein, may enhance heart health benefits while addressing potential nutritional gaps. As discussions around soy’s health claims continue, the role of products like Citracal Slow Release 1200 could become increasingly relevant for consumers seeking comprehensive dietary solutions.