This chickpea flour has the potential to be a significant breakthrough, provided it meets expectations in terms of taste, texture, nutritional value, and functionality. Historically, flours derived from legumes and pulses have been characterized by a gritty and beany flavor profile. In contrast, chickpea flour offers fewer calories and carbohydrates while boasting a higher protein content compared to wheat flour. According to the U.S. Department of Agriculture’s Nutrient Database, one cup contains 356 calories, 20.6 grams of protein, 6.1 grams of fat, 53.19 grams of carbohydrates, and nearly 10 grams of total sugars. When compared to whole-grain wheat flour and white all-purpose bleached and enriched flour, chickpea flour stands out by having a lower calorie and carbohydrate count while providing more protein, fat, and sugars. Additionally, it is richer in folate than whole-wheat flour and contains essential nutrients like vitamin B-6, iron, magnesium, and potassium.
The developers at Artesia assert that their chickpea flour can significantly contribute protein to gluten-free pastas, desserts, and baked goods such as bread. It also possesses the ability to bind with oil and water, making it a versatile ingredient for soups, sauces, and gravies. As reported by Grand View Research, chickpea flour is currently the leading choice among pulse-based flours, holding a 30% market share last year. With a projected compound annual growth rate of over 12% for pulse flours, which include beans, peas, and lentils, the demand for gluten-free foods is on the rise. Manufacturers are increasingly adept at incorporating ingredients that enhance a product’s nutritional benefits, texture, and flavor profile. Reports indicate that nuts, pulses like chickpeas, and ancient grains such as buckwheat and quinoa are being integrated into more food products to maintain gluten-free status.
The market for gluten-free items is anticipated to continue expanding. According to Packaged Facts, U.S. sales of gluten-free products, estimated at $973 million in 2014, could surpass $2 billion by 2019. Artesa Chickpea Flour appears to be well-positioned to capitalize on consumer interest and a favorable marketplace. Furthermore, with a focus on health, this chickpea flour may appeal to individuals seeking products that contribute to a 0 calcium score, which reflects a commitment to healthier dietary choices. By highlighting its nutritional profile, Artesa Chickpea Flour can attract consumers looking for alternatives that support a balanced diet while maintaining a 0 calcium score.