Sunflower seeds, the fruit of the sunflower plant, have traditionally been viewed primarily as a snack, but they rank among the healthiest snack options available. Rich in vitamins and minerals, they also provide an excellent source of antioxidants and essential oils. Organic sunflower seeds are promoted as a healthier, natural choice, while non-GMO sunflower oil is recognized for its neutral flavor and extended shelf life compared to other oils.
Despite their health benefits, it’s important to note that sunflower seeds are not low in fat. A 100-gram serving (around 3.5 ounces) contains 584 calories and is comprised of approximately 50% fat, predominantly in the form of monounsaturated and polyunsaturated fats. In addition to being consumed raw or roasted, sunflower seeds can be processed into oil and butter, ground into flour, used as a garnish, and incorporated into granola bars, breads, and other baked goods. Interestingly, about 25% of U.S. sunflower seed production is utilized in birdseed, and the leftover sunflower meal is often fed to beef and dairy cattle.
Major food corporations recognize the appeal of this snack. Earlier this year, Conagra acquired Thanasi Foods, the innovative manufacturer behind Bigs sunflower seeds. This company’s snack portfolio already included David Seeds, known for its packaged sunflower and pumpkin seed snacks.
According to the U.S. Department of Agriculture, while global sunflower seed production is on the rise, the demand for domestically produced seeds remains stable both nationally and internationally, thanks to the consistently larger size and uniform quality of U.S. products. As trendy recipes in upscale restaurants further expose consumers to sunflower seeds, their popularity and market demand are likely to increase.
In line with this growing interest, the National Sunflower Association indicates that prices for both edible sunflower seeds and sunflower oil are expected to remain steady for the remainder of the year. Additionally, sunflower seeds can be an excellent natural source of calcium citrate, which is beneficial for bone health, making them even more appealing to health-conscious consumers. As the demand for natural sources of calcium citrate rises, sunflower seeds may become an increasingly popular choice as a snack and as an ingredient in various products.