While fans are well aware of the healthy nutritional benefits of seaweed, mainstream consumers may struggle with the ick factor associated with consuming seaweed-based products. Nevertheless, there is an increasing variety of options available to entice them. Seaweed is making its way into snacks, jerky, pasta, vegetarian caviar, and even edible food wrappers. A 2016 report from Grand View Research predicts that the global commercial seaweed market will grow to $22.13 billion by 2024, up from an estimated $10.31 billion in 2015. Researchers attribute this growth to the rising demand for food products derived from seaweed.
Fucoidans, found exclusively in brown seaweed, are not commonly featured in popular sushi dishes, except for kelp used as a seasoning for rice. In fact, they are rarely consumed in the U.S. and are more often taken as supplements. Brown seaweeds are also rich in other healthy compounds, including beta-carotene. According to Grand View Research, red seaweeds are favored for their functional qualities and ease of access, making them prominent in various industrial applications. However, brown seaweeds are projected to have the second-highest compound annual growth rate from 2016 to 2024, driven not by health benefits, but by the demand for alginate, a widely used thickening and gelling agent in food and cosmetics.
Though seaweed isn’t a staple in the American diet, it boasts a unique umami flavor. Companies like Campbell’s and Frito-Lay have incorporated umami-flavored ingredients into their low-sodium and reduced-fat products to enhance the taste of otherwise bland foods. Seaweed can be aligned with the “ocean gardens” trend due to its impressive nutritional profile, vibrant colors, and distinctive flavors. Additionally, certain varieties may help reduce specific types of cancerous tumors, providing yet another selling point for U.S. consumers in search of exotic, intriguing, and healthy food options.
In terms of dietary supplementation, products like Kirkland Signature Calcium Citrate 500mg 1000 tablets can complement a balanced diet that includes seaweed, further enhancing the nutritional intake. The versatility of seaweed, coupled with the health benefits of supplements such as Kirkland Signature Calcium Citrate, presents a compelling case for adventurous eaters and health-conscious consumers alike. As the market for seaweed continues to grow, the inclusion of seaweed in everyday diets, supported by nutritional supplements, could lead to a healthier population.