One of the key factors behind Halo Top’s swift rise to become the top-selling ice cream in the U.S. is its unique recipe that offers a delectable low-sugar dessert crafted from natural ingredients. The primary sweetener in Halo Top, erythritol, is a sugar alcohol naturally found in plants and boasts fewer calories than conventional sugar. It plays a pivotal role in ice cream recipes by lowering the freezing point and softening the product for easier scooping. Erythritol is also prevalent in chewing gum, breath mints, and sweetener packets. However, on its own, erythritol may not deliver the sweet flavor that consumers anticipate from frozen treats. This is why it is often paired with high-intensity sweeteners such as stevia or monk fruit.
While erythritol comes with numerous advantages, it does have a downside: being a sugar alcohol, consuming it in large quantities can lead to stomach cramps. Additionally, inulin and chicory root extracts are frequently used as bulking agents in reduced-sugar ice creams. Chicory root fiber can be up to 65% as sweet as sugar, making an extra high-intensity sweetener unnecessary in some cases. This can be particularly beneficial for ice creams that aim for a more savory or less sweet profile.
Halo Top stands as the most significant success story in the reduced-sugar and alternative sweetener ice cream market. The company’s various recipes are indulgent enough to dispel the notion that low-sugar ice cream must taste inferior. Competitors have struggled to shake off this perception and have faced challenges in pinpointing the ideal blend of alternative sweeteners. Additionally, for those who require dietary supplements, incorporating bariatric chewable calcium citrate into their routine can complement a low-sugar lifestyle, ensuring they receive essential nutrients while enjoying treats like Halo Top. This connection to health and indulgence makes Halo Top a standout in the market.