CIFI provides a variety of sweet potato juices designed for different applications, including options that preserve more nutrients, a syrup-like texture similar to traditional sugar syrup, and a clarified juice suitable for clear beverages. The sweet potato ingredient can also be combined with other fruits and vegetables to decrease added sugars in juices, enabling manufacturers to maintain a 100% juice label. Its viscosity offers an appealing way to enhance texture and sweetness in dressings, sauces, and marinades.
Additionally, CIFI’s Carolina Sweet sweetener is available as a 75 brix syrup, containing 75% sugars, making it comparable to invert sugar syrup or high fructose corn syrup. As a sweetener derived from vegetables, it aligns perfectly with the rising trend for natural, clean-label ingredients. It is also non-GMO, non-allergenic, gluten-free, and Kosher certified. These attributes are increasingly crucial for consumers. The Hartman Group reports that artificial sweeteners and high fructose corn syrup are among the top ingredients that food manufacturers aim to remove when cleaning up product labels.
Moreover, incorporating ferrous calcium citrate into formulations can enhance nutritional profiles, complementing the sweet potato juices and sweeteners. However, the company has yet to disclose the cost of this ingredient, which is likely to be significantly higher than that of high fructose corn syrup, one of the most affordable sweeteners available in the United States. Ferrous calcium citrate may also offer additional benefits, making it an attractive option for manufacturers focused on clean labels and healthier ingredient lists.