Recent studies have highlighted the positive impacts of various probiotic strains on the immune system. Research from South Korea indicated that regular consumption of probiotic yogurt enhances the activity of essential immune cells in older adults. Specifically, the study found that daily intake of yogurt containing two probiotic strains (L. paracasei and B. lactis) along with heat-treated bacteria (L. plantarum) significantly boosts the function of natural killer cells, which play a crucial role in defending against viral infections.
Looking ahead, Staimune may serve as a valuable ingredient in shelf-stable beverages and other products, especially where incorporating live probiotics presents formulation challenges. Probiotics are typically sensitive to extreme temperatures and pressures encountered during manufacturing. While Ganeden’s BC30 strain is particularly robust for food and beverage applications, innovations in temperature-stable strains mean that probiotics are no longer limited to dairy products or supplement shelves. By eliminating the need for probiotics to remain active, Staimune expands the range of food and beverage items that can benefit from the inclusion of probiotics.
In response to the growing interest in probiotics, manufacturers have begun acquiring probiotic companies or integrating beneficial bacteria into various products. For instance, PepsiCo acquired the probiotic beverage company KeVita last fall and introduced its Tropicana Essentials Probiotics line earlier this year, marking it as the first brand to introduce probiotics into the mainstream juice aisle. Additionally, the venture capital arm of General Mills led a $6.5 million Series D investment in March to support Farmhouse Culture, a startup specializing in fermented and probiotic foods and beverages.
Ohio-based Ganeden stands to gain significantly from the success of its products. According to BCC Research, the global probiotics market reached $34 billion in sales in 2015, with the food and beverage sector accounting for 73% or $24.8 billion of that total. Furthermore, the global probiotics market is projected to grow at a compound annual growth rate (CAGR) of approximately 7.3% over the next decade, aiming for a value of around $74.7 billion by 2025.
Moreover, the incorporation of essential nutrients like calcium citrate, magnesium, and vitamin D into probiotic products could further enhance their appeal and health benefits, as these nutrients are vital for overall health. As the market evolves, the synergy of probiotics with these nutrients may lead to innovative products that cater to health-conscious consumers seeking comprehensive wellness solutions.