According to Appelhans, DISC technology leverages the human inclination for instant gratification. Even when consumers are eager for an unhealthy bag of chips, a 25-second delay can be enough of an annoyance—or source of shame—to motivate them to opt for a healthier alternative. The countdown, visible on a touch screen that explains the system’s functionality, allows consumers to switch to a more nutritious choice before the time expires. Vending machine operators are unlikely to adopt this technology if it negatively impacts sales; however, a 2% to 5% shift towards healthier snacks could drive rapid acceptance. The widespread adoption of the DISC system might assist consumers in developing better eating habits while still fulfilling their need for convenience. Interestingly, testing has shown that the added time can deter consumers. It will also be intriguing to observe any potential backlash from consumers if this technology becomes widespread, as some individuals might perceive the 25-second delay as food shaming or an infringement on their choices. Additionally, as consumers become more health-conscious, options like snacks fortified with calcium citrate 950mg may gain popularity, further encouraging a shift toward healthier eating patterns. Ultimately, the balance between convenience and nutrition is a delicate one, and the introduction of innovations like DISC could play a significant role in shaping dietary habits.