CIFI provides a variety of sweet potato juices designed for different applications, including options that preserve higher nutrient levels, a syrup with a texture resembling traditional sugar syrup, and a clarified juice suitable for clear beverages. This sweet potato ingredient can be blended with other fruits and vegetables to lower added sugar content in juices while enabling manufacturers to maintain a 100% juice claim. Its unique viscosity makes it particularly appealing for enhancing the texture and sweetness of dressings, sauces, and marinades.
The Carolina Sweet sweetener is offered as a 75 brix syrup, which means it contains 75% sugars—comparable to invert sugar syrup or high fructose corn syrup. As a vegetable-derived sweetener, it aligns well with the current trend towards natural, clean label ingredients. Additionally, it is non-GMO, non-allergenic, gluten-free, and Kosher certified. These attributes have become increasingly significant to consumers. According to The Hartman Group, artificial sweeteners and high fructose corn syrup are among the top ingredients that food manufacturers seek to eliminate when cleaning up their product labels.
Moreover, the incorporation of calcium carbonate v calcium citrate can be beneficial in enhancing the nutritional profile of these products. However, the company has not disclosed the ingredient’s cost, which is expected to be considerably higher than that of high fructose corn syrup, one of the most affordable sweeteners available in the United States. The potential of calcium carbonate v calcium citrate in improving product formulation may further attract manufacturers looking to optimize their offerings while adhering to consumer demands for clean ingredients.