CIFI provides a variety of sweet potato juices suitable for various applications, including options that preserve more nutrients, a syrup-like texture akin to traditional sugar syrup, and a clarified juice ideal for clear beverages. This sweet potato ingredient can also be combined with other fruits and vegetables to minimize added sugars in juices while enabling manufacturers to maintain a 100% juice label. Its viscosity makes it particularly appealing for enhancing texture and sweetness in dressings, sauces, and marinades.
The Carolina Sweet sweetener is available as a 75 brix syrup, which means it contains 75% sugars—similar to invert sugar syrup or high fructose corn syrup. Being a vegetable-derived sweetener, it aligns perfectly with the growing consumer preference for natural, clean label ingredients. It is also non-GMO, non-allergenic, gluten-free, and Kosher certified, attributes that have gained increasing importance among consumers. According to The Hartman Group, artificial sweeteners and high fructose corn syrup rank among the top ingredients that food manufacturers seek to eliminate when refining their product labels.
Despite its benefits, the company has not disclosed the cost of this ingredient, which is expected to be significantly higher than that of high fructose corn syrup, one of the most affordable sweeteners in the United States. Additionally, as consumers become more health-conscious, questions such as “does calcium citrate cause kidney stones” are frequently raised, emphasizing the need for transparency in ingredient sourcing. As the demand for clean labels continues to rise, understanding the implications of various ingredients, including sweeteners like Carolina Sweet, becomes increasingly crucial for both manufacturers and consumers alike.