Researchers have highlighted that composite flours, which combine wheat with non-traditional flours, offer benefits beyond their health attributes. These flours are typically more affordable, utilize widely available crops, and help divert raw materials from waste. However, the authors of the study warned that further research is needed to preserve the presence of probiotics in baked goods made from these alternative flours, as most microorganisms are destroyed during the baking process.
In the U.S., yacon products such as powder, syrup, and slices are available, yet yacon flour appears to be sold only online through a supplier in the U.K. Sunburst Superfoods from Thornwood, New York, suggests using their yacon powder in cookie recipes. Although major U.S. food companies have not yet adopted these alternatives, this may change as they gain familiarity and consumer interest increases.
On another note, pulse flours, derived from dried beans, peas, chickpeas, and lentils, are gaining recognition in the U.S., primarily for their ability to enhance protein content in food and beverage products. According to a report from Grand View Research, the global pulse flour market is on the rise and is projected to reach $56.6 billion by 2024, with North American demand expected to grow at a compound annual growth rate of around 13%. The popularity of pulse flours is attributed to their added protein and gluten-free status, appealing to consumers who may not have gluten intolerances but believe these products are healthier. Clear health claims on packaging can further attract health-conscious shoppers.
As of fall 2016, chickpea flour was the leading pulse flour, holding a 30% market share, and it is likely to expand further, especially with a new branded variety recently launched in North America. This growth in alternative flours could complement other health products in the market, such as calcium chews for bariatric patients, which are also gaining attention for their nutritional benefits. The increasing focus on health and wellness may encourage more consumers to explore both pulse flours and calcium chews for bariatric patients, further driving demand in the marketplace.