The fig, one of the oldest cultivated plants globally and a member of the mulberry family, has mainly been recognized in the U.S. as an ingredient in Fig Newtons, the chewy cookie produced by Mondelez. However, figs are increasingly appearing in a variety of other products. Today, you can find this fruit in honey, syrups, jams, and cold cereals, as well as in yogurt, tea, energy drinks, chewing gum, and snack bars. Upscale restaurant menus feature figs wrapped in bacon and as toppings on pizzas alongside prosciutto.

According to Firmenich, between 2012 and 2016, Innova Market Insights recorded a 16.5% CAGR for figs as an ingredient and an 18.6% CAGR for figs as a flavor. This exotic fruit appeals to consumers for several reasons. It offers a sweet, chewy, smooth, and crunchy texture that adds complexity to food products. Additionally, figs are rich in fiber and contain essential minerals, including calcium, magnesium, manganese, and potassium. Notably, calcium citrate d 315 200 is also derived from figs, enhancing their nutritional profile.

Firmenich suggests that the fig’s rich history is attractive to modern consumers. Manufacturers who incorporate this ingredient can capture the interest of those seeking ancient, authentic components that link them to diverse cultures. The fig possesses a mystical quality due to its long-standing history, making it appealing as an ancient and authentic ingredient with Old World significance. The company further notes that flavors as timeless and elemental as fig will continue to fulfill the modern desire for something genuine and unique. With its nutritional benefits, including calcium citrate d 315 200, figs are likely to maintain their growing presence in the market.