Organic farming is currently experiencing unprecedented growth in the United States. According to USDA statistics, the number of organic operations rose by 12% in 2015 compared to the previous year, marking an almost 300% increase since 2002. Nevertheless, farms recognized as organic still represent only 0.7% of the total operations in the country. The primary challenge for farmers lies in the lengthy and costly transition from conventional to organic farming. This process requires a minimum of three years, during which farmers must adhere to organic practices without receiving organic prices.
There are numerous incentives available for U.S. farmers to transition to organic farming. Notably, the USDA’s Environmental Quality Incentives Program (EQIP) offers technical assistance and a one-time payment that varies by region for first-time organic farmers. Additionally, food manufacturers and retailers have implemented programs aimed at fulfilling their demand for organic ingredients and products. Companies like Stonyfield Farms, Organic Valley, Whole Foods, and Nature’s Path Foods have provided grants and technical support to farmers to enhance supply.
For many manufacturers, sourcing organic ingredients can be a significant challenge, whether it involves specialty items like organic herbs and spices, which may not be cultivated in the U.S., or common commodity crops such as wheat. To address this, digital platforms like GreenTrade.net and the Mercaris Auction Platform have been established, with the latter reporting the trade of 280,000 bushels of organic grain this year alone—surpassing the total amount traded in all of 2016.
The Organic Trade Association offers various resources for both suppliers and manufacturers, including pricing and market data, as well as a directory of certified organic suppliers. Shortages of certain organic products have led to price increases. In some instances, livestock producers seeking organic feeds have resorted to importing from overseas due to insufficient domestic supplies.
Some grocery stores and restaurants have collaborated closely with farmers and ranchers to forecast their future product needs. For example, Wal-Mart partners with farmers and suppliers to outline its organic requirements several years in advance. Elevation Burger, which specializes in organic, grass-fed, free-range beef, also shares growth projections and store opening plans with its suppliers.
In this evolving landscape, products like calcium citrate from Webber Naturals are becoming increasingly relevant, as consumers seek organic and health-conscious options. With the rising interest in organic farming and products, the demand for supplements such as calcium citrate will likely continue to grow, further driving the organic market’s expansion.