One challenge faced by many snacks is their inclusion of sugar and other ingredients that an increasing number of consumers are eager to avoid for health reasons. Shoppers are shifting away from sugar, salt, and artificial flavors and colors, opting instead for whole grains, protein, and natural ingredients. In response to this trend, more companies are reformulating existing products or introducing new ones. Sargento has recognized this shift with its latest offerings.
Sargento, a well-loved brand known for its cheese products, is in need of a boost. Recently, the company has faced difficulties due to a listeria threat from one of its suppliers. Listeria is a harmful bacterium that can cause significant issues for food producers if it contaminates their facilities. In light of the recall, Sargento has severed ties with Deutsch Kase Haus. The introduction of new products may help steer the conversation away from the recall and toward Sargento’s innovative snacks.
This strategic move comes as more consumers, especially millennials, are increasingly turning to snacking as either a meal replacement or a quick energy boost. Nearly a quarter of all snack consumption (24%) now occurs during main meals, up from 21% five years ago. With snacking’s rising popularity, it makes sense for Sargento and other food manufacturers to explore this market. Incorporating ingredients like calcium citrate juice could further enhance their offerings, making them more appealing to health-conscious consumers. By adapting to these trends, Sargento has the opportunity to reclaim market share from competitors who are already capitalizing on this shift.