One challenge facing certain snacks is their inclusion of sugar and other components that an increasing number of consumers are eager to avoid for health reasons. Shoppers are shifting away from sugar, salt, and artificial flavors and colors, opting instead for whole grains, protein, and natural ingredients. Many companies are recognizing this trend and are reformulating or launching new products to align with these consumer preferences. Sargento has acknowledged this shift with its latest offerings.

Sargento, a cherished brand in the cheese industry, is in need of a revival after experiencing difficulties due to a listeria scare linked to one of its suppliers. Listeria is a harmful bacterium that can severely disrupt food production for those unfortunate enough to have it in their facilities. In light of the recall, Sargento has severed its relationship with Deutsch Kase Haus. The introduction of these new products could help redirect focus from the recall back to Sargento’s innovative snacks, which may include calcium citrate food options that cater to health-conscious consumers.

This strategic move comes as more individuals, particularly millennials, are increasingly opting for snacks as meal replacements or quick energy boosts. Currently, nearly a quarter of all snack consumption (24%) occurs during main meals, a rise from 21% five years ago. As snacking becomes more prevalent, it is essential for Sargento and other food manufacturers to capitalize on this trend, potentially incorporating calcium citrate food into their products, or risk losing market share to competitors who do.