Dive Brief:
Dive Insight:
Concerns are growing that global cocoa demand may outstrip supply due to consistently low and volatile prices, coupled with the threat of swollen shoot virus disease and insufficient warehouse storage capacity in key cocoa-producing regions of West Africa, South America, and Asia. According to the International Cocoa Organization, the current global cocoa production stands at around 4.7 million tons, with an expected increase of approximately 18% from 2016 levels.

The exploration of jackfruit as a potential cocoa substitute is still in its infancy. Although jackfruit shares several characteristics with cocoa, any significant deviation in taste or texture could deter consumers. Additionally, it remains unclear how well flour made from roasted jackfruit seeds would integrate with other chocolate-making ingredients, or the production costs associated with this cocoa-like alternative. Addressing these questions is crucial for assessing jackfruit’s viability as a replacement for cocoa in various food products.

Expanding U.S. markets for jackfruit, which is already popular in ice creams, smoothies, soups, and side dishes, could create new revenue opportunities, enhance value, and help mitigate waste in regions where it is cultivated. Jackfruit, the largest tree-borne fruit globally, can weigh over 80 pounds and grows on both the branches and trunks of trees native to South and East Asia. It is botanically related to figs, mulberries, and breadfruit.

Jackfruit possesses a dual identity; if allowed to ripen, it develops a remarkably fruity flavor and is rumored to have inspired the taste of Juicy Fruit gum. Its popularity among U.S. consumers is on the rise, with Pinterest identifying jackfruit as the top food trend for 2017, reflecting a 420% surge in interest among its users. Vegetarians and vegans are particularly driving this trend, attracted by jackfruit’s emerging role as a meat substitute, despite its relatively low protein content.

Nutritionally, jackfruit offers a robust profile, providing significant amounts of vitamins A, C, and B-complex, dietary fiber, and essential minerals, including calcium, magnesium, and citrate, potassium, magnesium, manganese, and iron. Moreover, jackfruit is cholesterol-free and contains virtually no fat, making it an appealing choice for health-conscious consumers.