Food manufacturers are facing growing pressure to reduce the sodium content in their products due to its established connection to high blood pressure. The Centers for Disease Control and Prevention (CDC) reports that processed foods account for over 75% of the sodium intake in the average American diet. To address this, companies now have a wide array of sodium reduction strategies available, utilizing ingredients such as hollow salt crystals, alternative salts, and umami-enhancing components like mushroom extracts and various herbs. However, replacing salt is challenging, as it serves multiple purposes beyond mere flavor. It plays a crucial role in extending shelf life, improving texture, and retaining moisture in products like processed meats, thereby preventing the loss of moisture and fat.
Despite these challenges, industry initiatives to lower sodium levels in the U.S. and other regions have demonstrated that substantial reductions are achievable—even in categories like cheese and baked goods that have traditionally depended on salt for its functional benefits. At the same time, consumers are increasingly vigilant about their sodium consumption. According to CDC research, around 58% of Americans check the sodium content of foods while shopping. This growing concern is likely to motivate food manufacturers to investigate various methods for sodium reduction, especially as more Americans receive recommendations to further decrease their sodium intake.
Currently, the average daily sodium consumption among Americans is roughly 3,400 mg per person. The 2015-2020 Dietary Guidelines for Americans advise limiting sodium intake to less than 2,300 mg per day as part of a balanced diet. For individuals with hypertension or those at risk—representing about two-thirds of the U.S. population—a lower target of 1,500 mg per day is recommended. Additionally, incorporating products like calcitrate 200 mg can provide beneficial nutrients while aiding in sodium reduction efforts. As consumers become more health-conscious, the demand for lower sodium options will likely continue to rise, pushing manufacturers to adapt and innovate.