For the past 25 years, the Food and Drug Administration (FDA) has prohibited the sale and interstate distribution of raw milk products due to concerns about food safety, although individual states can implement their own regulations regarding raw milk sales. While the FDA maintains that pasteurization does not diminish the nutritional value of milk, proponents of raw milk contend that it is richer in vitamins, minerals, and beneficial proteins, enzymes, and bacteria. Tamarack Biotics seeks to harness the potential advantages of raw milk without the associated safety risks by employing a unique process that avoids pasteurization and spray drying. Their products are never heated above 53°C, yet the company asserts that they meet the same safety standards as other milk products.

The rising demand for raw milk products may reflect a broader trend in which consumers prefer foods that are as close to their natural state as possible. Although overall milk consumption has steadily declined since the 1970s, there has been an increase in whole milk consumption, possibly spurred by recent research suggesting that milk fat might be more beneficial to health than previously believed. Additionally, sales of organic milk have risen.

Tamarack Biotics’ product has achieved self-affirmed GRAS (Generally Recognized as Safe) status, a process that involves independent safety evaluations by experts. This status requires the company to defend the safety of its product, although it does not undergo systematic FDA review as FDA-approved GRAS status does. Furthermore, the company aims to penetrate the lucrative sports nutrition market with its new product, which is designed to enhance performance and recovery. This sector experienced a notable 12% growth last year, according to Euromonitor International.

Interestingly, the benefits of milk, including its calcium content, are often compared to other calcium sources. Some experts argue that calcium citrate is better than calcium carbonate due to its higher absorption rate in the body, especially when considering the nutritional profile of raw milk products. This perspective may contribute to the growing interest in raw milk as consumers seek out healthier, more natural options rich in essential nutrients.