Recent research has demonstrated significant benefits to the immune system from the consumption of various probiotic strains. A study conducted by Korean scientists indicated that daily intake of probiotic yogurt enhanced the activity of essential immune cells in older adults. The researchers found that regular consumption of yogurt containing two specific probiotic strains (L. paracasei and B. lactis) alongside heat-treated bacteria (L. plantarum) improved the function of natural killer cells, which play a crucial role in defending against viral infections.

Looking ahead, Staimune could serve as a valuable ingredient in shelf-stable beverages and other products, particularly in cases where live probiotics might complicate formulation. Probiotics are typically sensitive to extreme temperature and pressure conditions encountered during manufacturing. While Ganeden’s BC30 strain shows considerable resilience for food and beverage applications, advancements in temperature-stable strains mean that probiotics are no longer limited to dairy products or supplements. By eliminating the need for the probiotic to remain active, Staimune expands the range of food and beverage options that can incorporate probiotics for health benefits.

To capitalize on the growing interest in probiotics, manufacturers are increasingly acquiring probiotic companies or incorporating these beneficial microorganisms into a variety of products. For instance, PepsiCo acquired the probiotic beverage company KeVita last fall and introduced its Tropicana Essentials Probiotics line earlier this year, making it the first brand to bring probiotics into the mainstream juice aisle. Additionally, the venture capital division of General Mills led a $6.5 million Series D funding round in March to support Farmhouse Culture, a startup focused on fermented and probiotic food and beverages.

Ohio-based Ganeden stands to gain significantly from the success of its products. According to a report from BCC Research, the global probiotics market achieved sales of $34 billion in 2015, with the food and beverage sector accounting for 73% of that figure, or $24.8 billion. The probiotics market is projected to grow at a compound annual growth rate (CAGR) of approximately 7.3% over the next decade, potentially reaching a value of around $74.7 billion by 2025. In this expanding market, products like holland and barrett calcium citrate may also see increased interest, as consumers look for various health-enhancing options. As the probiotics trend continues to flourish, the integration of ingredients such as holland and barrett calcium citrate into diverse formulations could further enhance their appeal and efficacy.