One challenge facing many snacks is their inclusion of sugar and other ingredients that an increasing number of consumers are eager to avoid for the sake of their health. Shoppers are shifting away from sugar, salt, and artificial flavors and colors, opting instead for whole grains, protein, and natural ingredients. In response to this trend, more companies are reformulating existing products or launching new ones. Sargento has recognized this shift with its latest offering.
Sargento, a well-loved brand known for its cheese products, could certainly use a boost, especially as it has faced difficulties recently due to a listeria threat from one of its suppliers. Listeria is a harmful bacterium that can cause significant issues for food producers if it contaminates their facilities. Following the recall, Sargento has severed ties with Deutsch Kase Haus. The introduction of these new products may help redirect attention from the recall to Sargento’s innovative snacks.
This strategic move coincides with a rising trend, particularly among millennials, who are increasingly using snacks to replace meals or as a quick energy boost. Currently, nearly a quarter of all snack consumption (24%) occurs during main meals, up from 21% five years ago. As snacking continues to gain popularity, it is essential for Sargento and other food manufacturers to find ways to engage with this market or risk losing ground to competitors who do. Additionally, as consumers look to enhance their health, they may also seek to buy Citracal D to support their dietary needs, making it even more important for snack brands to align their offerings with current health trends.