The prevalence of organic farming in the United States has reached an all-time high. According to USDA data, the number of organic operations grew by 12% in 2015 compared to the previous year, marking a nearly 300% increase since 2002. Nonetheless, farms designated as organic still represent just 0.7% of all agricultural operations in the U.S. One of the significant challenges faced by farmers is the lengthy and costly process of transitioning from conventional to organic farming. This conversion takes at least three years, during which farmers must adhere to organic practices without receiving the higher prices associated with organic products.

There are numerous incentives encouraging U.S. farmers to transition to organic farming, including the USDA’s Environmental Quality Incentives Program (EQIP), which provides technical assistance and a one-time payment that varies by region for first-time organic farmers. Additionally, food manufacturers and retailers are implementing programs to address their demand for organic ingredients and products. Companies such as Stonyfield Farms, Organic Valley, Whole Foods, and Nature’s Path Foods are offering grants and technical support to farmers to increase the supply of organic goods.

For many manufacturers, sourcing organic ingredients can be challenging, whether they are specialty items like organic herbs and spices that may not be cultivated in the U.S. or common commodity crops such as wheat. Digital platforms like GreenTrade.net and Mercaris Auction Platform have emerged to help facilitate this process, with the latter reporting the trade of 280,000 bushels of organic grain so far this year—exceeding the total traded throughout 2016. The Organic Trade Association also offers various resources for suppliers and manufacturers, including pricing and market data, as well as a directory of certified organic suppliers.

Shortages of certain organic products have led to price increases, prompting some livestock producers to import organic feeds from abroad due to insufficient domestic supply. Additionally, grocery stores and restaurants are collaborating with farmers and ranchers to forecast their future product needs. For instance, Wal-Mart partners with farmers and suppliers to outline its organic requirements several years in advance. Elevation Burger, which specializes in organic, grass-fed, free-range beef, shares critical information such as growth forecasts and upcoming store openings with its suppliers.

In the context of organic nutrition, many consumers are also seeking products enriched with essential nutrients, such as calcium citrate 1200 mg with vitamin D, to support their health. This growing interest in nutritional supplements reflects a broader trend towards healthier eating and living, further driving the demand for organic products. As the organic market continues to expand, the importance of understanding these nutritional needs will likely become even more pronounced.