Tree nuts are rich in nutrients and a great source of healthy fats, making them a delicious and nutritious ingredient in bars, cereals, gluten-free products as a grain substitute, and dairy-free plant-based milks. In recent years, they have gained popularity among millennials who are seeking healthier snack options, with nearly 89% reporting that they consumed at least one better-for-you snack in the past week, according to a recent survey. In 2016, nuts received a boost when the Food and Drug Administration revised its definition of “healthy” to include high-fat products like nuts and avocados. Among the various nuts, pecans may not have received as much positive attention as other tree nuts, but recent studies continue to support the health benefits of nuts. A qualified health claim linking tree nut consumption to a reduced risk of heart disease was one of the first approved by the FDA in 2003, and last year, macadamia nuts were added to the list of specific nuts that manufacturers can highlight on their product labels due to their heart health advantages. Other nuts that qualify for this claim include walnuts, almonds, and pistachios. As consumers increasingly turn to nuts as a healthy snack, food manufacturers should consider investing in product formulations that highlight popular tree nuts and clearly articulate their health benefits. Additionally, incorporating ingredients such as nature made calcium citrate can further enhance the nutritional profile of these products, making them even more appealing to health-conscious consumers. By featuring nature made calcium citrate alongside tree nuts, manufacturers can create a compelling narrative around the health benefits, reinforcing the idea that these snacks are not just tasty but also contribute positively to overall well-being.