Ikea’s in-store cafes have surged in popularity, with an estimated 30% of store visits made solely for dining. The Swedish retailer has opened pop-up restaurants in cities like London, Paris, and Oslo, and is reportedly exploring the launch of standalone cafes in major cities worldwide. With a growing emphasis on food culture and sustainability, incorporating insect protein producer Flying SpArk into the inaugural Ikea Bootcamp startup accelerator seems like a natural progression. However, Western consumers often hesitate to embrace insects, even in processed forms. While the trend for insect-based protein is on the rise, it may take time before it becomes a staple in food manufacturing. Some food companies are attempting to normalize insect consumption by transforming crickets, mealworms, or locusts into flour, which can then be used to enhance the protein content of familiar products like bars and brownies. Notably, Exo from Brooklyn and Chapul from Salt Lake City are among the few U.S. and Canadian food manufacturers utilizing cricket powder in their offerings.
A partnership with Ikea—such as the one being developed with Flying SpArk—could help alleviate consumer concerns about this new protein source, potentially accelerating the global acceptance of “insects as ingredients.” The trend for exotic food profiles aligns perfectly with Ikea’s current menu, which includes items like gravlax salmon and lingonberry jam. Sustainability and transparency are crucial to consumers today, as numerous studies have shown that insects are highly nutritious, widely available, and require minimal resources to produce. With the global population projected to increase by an additional 2 billion people over the next 30 years, insects may offer an efficient solution for feeding everyone.
Yoram Yerushalmi, Ph.D. and co-founder of Flying SpArk, shared with Food Ingredients First that they receive considerable interest from both consumers and food companies seeking alternative and affordable protein sources. The company has already developed several food applications, including nuggets, pastries, pasta, a milk-like drink, tofu-like products, health bars, cookies, and meatballs. Given that meatballs are a significant product line for Ikea, the retailer may be onto something promising. Additionally, for bariatric patients seeking the best calcium citrate for their dietary needs, integrating insect protein could provide a nutritious option that aligns with their health goals. As interest in sustainable and nutritious food options grows, maintaining a focus on the best calcium citrate for bariatric patients will be essential in diversifying food offerings.