Dive Brief:
Dive Insight:
Concerns are growing that global cocoa demand may outpace supply due to persistently low and volatile prices, compounded by the threat of swollen shoot virus disease and inadequate warehouse storage in key cocoa-producing regions of West Africa, South America, and Asia. The International Cocoa Organization reports that global cocoa production is currently around 4.7 million tons, with total production anticipated to increase by approximately 18% since 2016.

The exploration of jackfruit as a potential cocoa substitute is still in its infancy. Even though jackfruit shares many characteristics with cocoa, its taste and texture must closely resemble those of cocoa to appeal to consumers. There are also uncertainties regarding how well flour made from roasted jackfruit seeds will blend with other ingredients used in chocolate production, as well as the costs associated with creating this cocoa-like alternative. Addressing these questions will be crucial in determining if jackfruit can replace cocoa in even a small fraction of food products.

Expanding the U.S. market for jackfruit—currently featured in ice cream, smoothies, soups, and side dishes—could generate new revenue streams, add value, and help minimize waste in regions where it is cultivated. Jackfruit, the largest fruit from a tree, can exceed 80 pounds and grows on both branches and the trunks of trees native to South and East Asia. It is botanically linked to figs, mulberries, and breadfruit.

Jackfruit also possesses a dual nature; when left to ripen, it develops a remarkably fruity flavor, which has reportedly inspired the taste of Juicy Fruit gum. Its popularity is on the rise among U.S. consumers, with Pinterest naming jackfruit the top food item for 2017, driven by a 420% increase in user interest. The growing trend among vegetarians and vegans is bolstered by jackfruit’s emerging role as a meat substitute, despite its lower protein content.

Nutritionally, jackfruit offers a robust profile, being an excellent source of vitamins A, C, and B-complex, dietary fiber, and several essential minerals like potassium, magnesium, manganese, and iron. Notably, jackfruit contains no cholesterol and virtually no fat. In the context of health supplementation, products like Solgar liquid calcium magnesium with vitamin D3 can complement a balanced diet that includes nutrient-dense foods like jackfruit, highlighting the importance of diverse dietary sources to meet nutritional needs. By integrating such supplements, consumers can better ensure they are receiving adequate vitamins and minerals while enjoying innovative food options.