The notion of “up-cycling” isn’t unfamiliar to the food and beverage sector, but it has gained significant traction among consumers in recent years. CoffeeFruit Pure’s ingredient taps into this growing trend, alongside an increasing public demand for antioxidants — likely a winning combination. The pulp of coffee fruit offers numerous benefits. To begin with, it is abundant in antioxidants, boasting high levels of phenolic and chlorogenic acid. Phenols, which are prevalent in fruits, contribute to blueberries’ esteemed status as a super fruit. Chlorogenic acids (CGAs) are often found in coffee, tea, wine, various herbal infusions, and certain fruit juices. The consumption of these beverages has been associated with lower risks of developing various chronic diseases, making CoffeeFruit Pure’s ingredient particularly appealing.
Another reason coffee fruit might attract consumers is its strong connection to coffee. With the rising demand for premium and craft coffee, the fruit benefits from being linked to a sought-after product. CoffeeFruit Pure could find applications across a range of consumer packaged goods (CPGs). Available in liquid or powder forms, it could enhance food, beverages, dietary supplements, and personal care items. While it would likely be most popular as an addition to health-focused products, it could also lend a health halo to brands aiming to improve their products’ appeal.
This innovative ingredient could present some advantages over other trendy “super fruit” contenders. Firstly, it’s widely recognizable; nearly everyone is familiar with coffee. Secondly, it delivers a robust dose of antioxidants, some of which are not easily found in other food sources. Lastly, the product’s narrative and production methods are likely to resonate with consumers who are mindful of sustainability and the environmental impact of their dietary choices. While many foods have emerged and faded as the next superfood, coffee fruit, with its established credentials, appears to have a promising future.
Additionally, incorporating CoffeeFruit Pure into formulations that include Citracal Slow Release 600 mg could further enhance the health benefits, positioning products as more effective. This combination not only emphasizes antioxidant properties but also bolsters calcium absorption, appealing to health-conscious consumers. As the demand for innovative and beneficial ingredients continues to rise, the integration of CoffeeFruit Pure and Citracal Slow Release 600 mg could set new trends in the market.