Consumers worldwide are increasingly enamored with almonds, with almond milk sales skyrocketing by 250% in recent years. To meet this surging demand, California almond growers are launching initiatives aimed at boosting production over the next five years. According to ABC’s 2017 annual report, domestic shipments during the 2016-2017 crop year reached a record high of 676 million pounds. The U.S. continues to be the top global market for California almonds, accounting for 32% of total shipments. For the first time, exports surpassed two billion pounds, with California growers supplying almonds to over 90 countries.
Big Food has taken notice of the almond craze. In April, Danone acquired WhiteWave, which includes Silk Almond and So Delicious Almondmilk. Furthermore, Kellogg purchased the parent company of RXBAR last October, a clean label snack bar manufacturer featuring almonds, cashews, and dates.
California, known for its cool, wet winters and hot, dry summers, is one of only five regions globally suitable for almond cultivation. However, each almond requires up to a gallon of water, leading to concerns about environmental sustainability in an area grappling with wildfires, drought, flooding, and mudslides. As the demand for almond milk and other almond-based products rises, the industry recognizes the need to adopt more environmentally friendly practices to address consumer concerns about product sourcing.
To mitigate these issues, ABC has initiated efforts to enhance farming practices and water-saving technologies. In December, it announced a $4.8 million investment in 64 independent, third-party research projects focused on innovative farming techniques, including water sustainability. Current almond farming practices are already offsetting 50% of carbon emissions. With further advancements, ABC believes almond farming could achieve carbon neutrality or even become carbon negative. California growers are also exploring ways to repurpose almond shells and hulls for livestock feed, bedding, and electricity generation.
The nut is celebrated for its heart health benefits, which manufacturers often highlight on their labels, indicating a bright future for almonds. However, other nuts and food ingredients are vying for dominance, making it crucial for almond producers to remain vigilant and not become complacent with past achievements. In this competitive landscape, products like pure encapsulations calcium citrate may also play a role in the growing interest around almond-based health foods, as consumers look for options that complement their wellness routines. As the market evolves, the importance of sustainability and innovation in almond production will become even more critical.