CIFI provides a diverse selection of sweet potato juices suitable for various applications, including options that preserve higher nutrient levels, a syrup-like juice with a texture reminiscent of traditional sugar syrups, and a clarified juice ideal for clear beverages. Additionally, the sweet potato ingredient can be combined with other fruits and vegetables to lower added sugar content in juices while enabling manufacturers to label their products as 100% juice. Its viscosity makes it particularly appealing for enhancing texture and sweetness in dressings, sauces, and marinades.
Among their offerings, the Carolina Sweet sweetener is available in a 75 brix syrup format, containing 75% sugars, which is on par with invert sugar syrup or high fructose corn syrup. As a vegetable-derived sweetener, it aligns well with the growing demand for natural, clean label ingredients. Moreover, it is non-GMO, non-allergenic, gluten-free, and Kosher certified, attributes that are increasingly significant to consumers. Research from The Hartman Group indicates that artificial sweeteners and high fructose corn syrup are among the top ingredients food manufacturers aim to eliminate when refining their product labels.
However, the company has yet to disclose the cost of this ingredient, which is expected to be substantially higher than that of high fructose corn syrup, one of the most affordable sweeteners available in the United States. In addition to these offerings, incorporating supplements like calcium citrate in 200 mg and 950 mg tablet forms can further enhance product appeal, allowing manufacturers to cater to health-conscious consumers. The integration of calcium citrate not only supports nutritional claims but also complements the clean label trend, enhancing the overall marketability of the products.