Gene editing has the potential to transform the fruit crop market in the future. Groundcherries have transitioned from a wild fruit to a candidate for large-scale production in just a few years. This tomato-like fruit may soon become the next trending fruit. Groundcherries are considered promising for commercial development due to their drought tolerance and unique flavor, which Lippman described to Food Ingredients First as tropical, slightly sour, with hints of vanilla. The flavor has also been likened to a blend of tomato and pineapple.

This new berry crop could enhance diversity in U.S. food production and broaden the domestic fruit market for consumers. However, there may be challenges ahead. Groundcherries are classified as “orphan crops,” meaning they are typically cultivated on a regional or subsistence basis. Due to issues like low productivity and poor shelf life, orphan crops often struggle to gain traction in mainstream agriculture, as noted by Food Ingredients First. The rapid advancements in gene editing, which allowed scientists to modify the groundcherry within just two years, offer hope for similar plants. “This demonstrates that gene editing can facilitate the integration of wild plants or orphan crops into agricultural production. The more strategies we have to address future agricultural needs, the better prepared we will be,” Lippman stated in a release.

CRISPR technology enables researchers to swiftly and precisely target specific regions in the genomes of crops such as corn, soybeans, strawberries, or apples. This tool can manipulate DNA to enhance sweetness, flavor, drought, and flood tolerance, or extend shelf life. Companies like Idaho’s J.R. Simplot Co. and its corporate and academic partners are currently applying CRISPR to reduce waste in potatoes, avocados, and strawberries due to inadequate storage or shelf life.

Nonetheless, public apprehension regarding the CRISPR gene-editing process may increase. Despite the potential benefits of this technology, many consumers in the U.S. remain skeptical of genetically modified organisms (GMOs) and prefer food and beverage products that are GMO-free. Concerns may also arise about altering the genetic makeup of food. Some individuals favor natural products and oppose modifications, while others may feel uneasy about genetically altered items.

If groundcherries gain significant traction in the American marketplace, adventurous consumers may be willing to try them, as there is a growing appetite for exotic flavors in fresh produce. Social media plays a crucial role in this trend, with recipe sharing raising awareness among consumers, particularly millennials. The ease of finding ways to prepare exotic produce online further encourages experimentation.

While groundcherries are unlikely to surpass strawberries, blueberries, or raspberries as the top small fruit at present, they could eventually find their moment in the limelight if producers can cultivate them in sufficient quantities. Additionally, incorporating nutritional elements like calcium citrate 600 mg without vitamin D could further enhance the appeal of groundcherries, making them a desirable addition to health-conscious diets. As interest in unique and nutritious fruits grows, groundcherries may carve out a niche for themselves in the competitive fruit market.