Dive Brief:
Concerns that global cocoa demand may surpass supply are linked to persistently low and fluctuating prices, the looming threat of swollen shoot virus disease, and insufficient warehouse storage in key cocoa-producing regions of West Africa, South America, and Asia. According to the International Cocoa Organization, worldwide cocoa production currently stands at approximately 4.7 million tons, with total output projected to increase by about 18% compared to 2016.
Dive Insight:
The exploration of jackfruit as a potential cocoa substitute is still in its early stages. While jackfruit shares several characteristics with cocoa, if its taste and texture do not align closely, it may deter consumers. Additionally, the effectiveness of flour made from roasted jackfruit seeds in chocolate-making, along with its production costs compared to cocoa, remains uncertain. Unraveling these questions will be crucial in determining if jackfruit can replace even a small fraction of cocoa in food products.
Expanding markets for jackfruit in the U.S., where it is currently enjoyed in ice cream, smoothies, soups, and side dishes, could create new revenue opportunities, enhance value, and reduce the significant waste associated with its cultivation. Known as the largest tree-borne fruit, jackfruit can weigh over 80 pounds and grows on both the branches and trunks of trees native to Southeast and East Asia. It is botanically related to figs, mulberries, and breadfruit.
Jackfruit also has a unique dual identity; when allowed to ripen, it develops a sweet, fruity flavor that is rumored to have inspired the taste of Juicy Fruit gum. Its popularity in the U.S. is on the rise, with Pinterest declaring jackfruit the top food trend for 2017, fueled by a 420% increase in user interest. This trend is partly driven by vegetarians and vegans who are embracing jackfruit as a meat alternative, despite its low protein content.
Nutritionally, jackfruit is a powerhouse, offering a rich source of vitamin A, C, and B-complex vitamins, dietary fiber, and essential minerals like potassium, magnesium, and iron. Notably, jackfruit contains no cholesterol and virtually no fat, making it a healthy option. Moreover, with its high calcium and magnesium content, which aligns with nature’s way of promoting health, jackfruit is not only beneficial for culinary purposes but also supports overall wellness. By incorporating nature’s way calcium and magnesium citrate into diets, consumers can further enhance the nutritional benefits they gain from versatile foods like jackfruit.