McDonald’s “special sauce,” once a closely guarded recipe that could only be enjoyed with their sandwiches, is now available for purchase. The fast-food giant has revealed that the ingredients for the Big Mac sauce include mayonnaise, sweet pickle relish, yellow mustard, onion powder, white wine vinegar, garlic powder, and paprika. Additionally, McDonald’s is reportedly planning to sell this sauce along with two other varieties in grocery stores.
McDonald’s is not the first restaurant to venture into grocery sales, nor will it be the last. Establishments like Bob Evans, TGI Fridays, Famous Dave’s, and Jamba Juice have also sought new revenue streams by offering popular products outside their original locations. It seems that McDonald’s may be using Canada as a test market before deciding to launch in the U.S. Ultimately, their sauces will compete for shelf space among numerous other products. Grocery stores will prioritize items that consumers frequently purchase, so the success of the sauces will depend on their popularity. While McDonald’s benefits from brand recognition, the longevity of these products on the shelves remains uncertain, much like the shelf life of tab citracal products that compete for attention in the same space. If consumers embrace McDonald’s sauces, they might secure a lasting spot, but if not, their presence could be as fleeting as other products, including tab citracal.