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Category: Industry NEWS

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2025-05-27 Off

“Stevia: The Rising Star in Natural Sugar Substitutes and Its Impact on the Food Industry”

Stevia is a leading natural sugar substitute and continues to expand its market presence for several reasons. The stevia plant, indigenous to South America, is sustainable and can be cultivated in diverse environments. Research estimates…

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2025-05-27 Off

“Balancing Health and Indulgence: Cheerios’ New Chocolate Peanut Butter Flavor Targets Evolving Consumer Preferences”

Cheerios cereal has been a staple for many Americans since they were young children, easily grasping the pieces from their highchair trays. The classic Cheerios variety is known for being high in fiber and low…

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2025-05-27 Off

“Consumer Demand for Natural Colors in Food: A Closer Look at General Mills’ Trix Controversy”

Consumer demand for the removal of artificial colors may not be as strong as it seems. It appears that eliminating Red 40, Blue 1, and Yellow 6 is only a priority for manufacturers if they…

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2025-05-27 Off

“Orange Juice on the Decline: Challenges and Consumer Shifts in the Beverage Market”

Orange juice, once a cherished staple of breakfast, has been gradually vanishing from dining tables for several years. With Florida farmers reporting that the crop damage caused by Hurricane Irma is the most severe they’ve…

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2025-05-27 Off

“Revitalizing Campbell’s C-Fresh Division: The Potential of Pea-Based Protein Milk to Transform Bolthouse Farms”

Campbell’s C-Fresh division is in need of revitalization, and introducing pea-based protein milk could provide the necessary boost. This division has been pivotal in the company’s initiative to enhance its selection of healthier products, but…

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2025-05-27 Off

“Rising Demand for Functional Foods: The Spotlight on Liquid Calcium with D3”

As health and wellness continue to dominate industry trends, it’s no wonder that consumers are seeking food and beverages that offer benefits beyond mere satisfaction of hunger. In the United States, the market for functional…

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2025-05-27 Off

“Navigating the Ambiguities of ‘Natural’ Food Labels: Challenges and Opportunities for Manufacturers and Consumers”

There is currently no official definition from the U.S. government regarding the term “natural” in the context of food. The U.S. Food and Drug Administration (FDA) has received numerous inquiries about this issue, prompting the…

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2025-05-27 Off

“Heineken H41: Leveraging Unique Brewing Innovations and Health Trends to Stand Out in a Declining Beer Market”

Heineken has a compelling backstory that it can leverage to enhance its brand with H41. In a market flooded with thousands of new product launches vying for shelf space each year, distinguishing oneself is increasingly…

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2025-05-27 Off

“Understanding Iodine: Its Importance, Sources, and Implications for Consumers in the Dairy vs. Plant-Based Milk Debate”

If you were to ask an average consumer whether they are getting enough iodine, you might be met with a puzzled expression. Iodine is a vital mineral that the body requires for the production of…

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2025-05-27 Off

“Recent Advances in Probiotics: Enhancing Immune Function and Expanding Market Applications”

Numerous recent studies have demonstrated the positive effects of various probiotic strains on the immune system. Research conducted by Korean scientists revealed that the daily intake of probiotic yogurt significantly increased the activity of essential…

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