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2025-06-27 Off

“Navigating Consumer Confusion: The Impact of Product Labeling and the Demand for Transparency in Organic and Non-GMO Foods”

Consumer demand for product transparency has surged in recent years, primarily driven by a growing interest in healthier ingredients and concerns about artificial additives. However, as food and beverage manufacturers rush to add more claims…

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2025-06-27 Off

“Consumer Prioritization of Heart Health Influences Grocery Shopping Amid FDA’s Controversial Soy Protein Claim Revocation”

According to the Hartman Group, heart health is the top priority for consumers when shopping for groceries. Their research indicates that 55% of U.S. shoppers aim to limit their intake of saturated fats, while nearly…

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2025-06-27 Off

“Palm Oil: Balancing Cost-Effectiveness and Environmental Responsibility in Food Production”

Palm oil is the most widely utilized vegetable oil globally and presents significant advantages for food manufacturers. It is not only more affordable than other oils, but it also boasts a long shelf life and…

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2025-06-27 Off

“Reimagining Thanksgiving: Martha Stewart’s Gourmet Meal Kit Aims to Simplify Holiday Cooking”

The culinary and home decorating expert is making her return, aiming to assist home cooks across America in preparing Thanksgiving dinner—at least that’s her hope. Last year’s meal kit faced criticism not only for its…

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2025-06-27 Off

Revitalizing Campbell’s C-Fresh: The Potential of Pea-Based Protein Milk in a Competitive Plant-Based Market

Campbell’s C-Fresh division is in need of revitalization, and introducing pea-based protein milk could be just the solution. This division has been crucial in the company’s initiative to enhance its selection of healthier products, yet…

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2025-06-27 Off

“Exploring the Rise of Functional Foods: The Success of Swisse Calcium Citrate in the Health and Wellness Market”

As health and wellness continue to dominate industry trends, it’s no wonder that consumers are seeking food and beverages that offer benefits beyond mere satisfaction of hunger. In the U.S., the market for functional foods…

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2025-06-27 Off

Navigating the Ambiguities of “Natural” Food Labeling: Challenges and Opportunities for Manufacturers in the U.S. Market

Currently, there is no official definition from the U.S. government for the term “natural” in relation to food products. The U.S. Food and Drug Administration (FDA) has received numerous inquiries about this issue, prompting the…

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2025-06-27 Off

“Heineken’s H41: Crafting a Unique Narrative to Stand Out in a Declining Beer Market”

Heineken has an intriguing backstory that it can leverage to promote its H41 brand. With thousands of new products vying for attention on store shelves each year, distinguishing oneself has become increasingly challenging. Therefore, any…

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2025-06-27 Off

“The Importance of Iodine in Diet: Navigating Sources and Supplements for Optimal Health”

When you ask the average consumer about their iodine intake, you might receive a confused expression in response. Iodine is a vital mineral required by the body to produce thyroid hormones, which are essential for…

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2025-06-27 Off

“Emerging Trends in Probiotics: Enhancing Immune Health and Expanding Market Opportunities”

Recent studies have increasingly demonstrated the positive effects of various probiotic strains on the immune system. Research conducted by Korean scientists revealed that regular consumption of probiotic yogurt can enhance the activity of essential immune…

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