By 2025-06-26 Off “Arla Debuts Fat-Free Protein Milk: A Strategic Move to Capture Active Adults in the Growing Sports Nutrition Market” This is not the only protein-enhanced offering from Arla, but it marks the debut of their fat-free milk within the Arla Protein line. The brand also features yogurt, milkshakes, cottage cheese, and protein pouches. This…
By 2025-06-26 Off “Bridging the Gap: Addressing Consumer Confusion Around Organic and Non-GMO Labels in the Food Industry” In recent years, consumer demand for product transparency has surged, largely driven by a desire for healthier ingredients and concerns about artificial additives. However, as food and beverage manufacturers rush to incorporate more claims on…
By 2025-06-26 Off “Balancing Health and Indulgence: Cheerios’ New Chocolate Peanut Butter Flavor Targets Millennial Consumers” Cheerios cereal has been a staple in many American households since toddlers could easily scoop them from their highchair trays. The classic Cheerios are celebrated for being high in fiber and low in sugar, making…
By 2025-06-26 Off “Consumer Demand for Natural Colors Faces Challenges: General Mills’ Trix Cereal Controversy” Consumer demand for eliminating artificial colors seems to have its limits. It appears that removing Red 40, Blue 1, and Yellow 6 is only a priority for manufacturers if they can successfully replicate the original…
By 2025-06-26 Off “Decline of Orange Juice: Hurricane Damage, Sugar Content, and the Fight for Market Relevance” Orange juice, once a cherished staple of breakfast, has gradually been vanishing from dining tables over the years. With Florida farmers now reporting that the crop damage caused by Hurricane Irma is the worst in…
By 2025-06-26 Off “Revitalizing Campbell’s C-Fresh: The Potential of Pea-Based Protein Milk in a Competitive Plant-Based Market” Campbell’s C-Fresh division is in need of revitalization, and introducing pea-based protein milk might be the solution. This division has been crucial in the company’s initiative to expand its lineup of healthier products, yet it…
By 2025-06-26 Off “Exploring the Rise of Functional Ingredients: The Success of Ultra Cal Citrate Plus in Health-Conscious Consumer Trends” As health and wellness continue to dominate industry trends, it’s no wonder that consumers are seeking food and beverages that offer more than mere satisfaction of hunger. In the U.S., functional foods are experiencing a…
By 2025-06-26 Off “Navigating the Ambiguity of ‘Natural’ in Food Labeling: Challenges and Opportunities for Brands” There is currently no official definition of the term “natural” in relation to food from the U.S. government. The U.S. Food and Drug Administration (FDA) has received numerous inquiries about this topic, leading the agency…
By 2025-06-26 Off “Crafting a Distinctive Narrative: Heineken’s H41 and the Challenge of Differentiation in a Declining Beer Market” Heineken possesses an intriguing backstory that it can leverage to enhance its brand with H41. As thousands of new products vie for space on store shelves each year, distinguishing oneself has become increasingly challenging. Therefore,…
By 2025-06-26 Off “The Importance of Iodine: Understanding Its Role in Health and Nutrition Amid Dietary Choices” If you were to ask the average consumer whether they are getting sufficient iodine, you might be met with a look of confusion. Iodine is a vital mineral necessary for the production of thyroid hormones,…