Researchers analyzed 80 million food and beverage transactions in the United States from 2008 to 2012. “Products marketed with low-sugar, low-fat, or low-salt labels often exhibited poorer nutritional profiles compared to those without such claims.…

High Brew is not the first company to revert from stevia to sugar after receiving a lukewarm reception from consumers. A notable example of a stevia misstep occurred when Coca-Cola returned to sugar for Vitaminwater…

Butter, laden with unhealthy elements such as cholesterol and fat, is hardly a health food. Nevertheless, it is experiencing a resurgence in popularity among individuals who should know better, with many enjoying it on a…

According to Mintel, a significant majority of American consumers (84%) are actively reducing their sugar intake. This shift has spurred a growing demand for alternative sweeteners, particularly those derived from stevia, which experienced the most…

Marketing research indicates that meal kit delivery services in the U.S. are expected to generate over $1.5 billion in sales this year, led by companies such as HelloFresh and Blue Apron. Consumers are increasingly seeking…

With its recent acquisition, Blue Apron is enhancing its appeal among socially conscious consumers, particularly those interested in the health benefits associated with grass-fed meat from BN Ranch. This meat is not only grass-fed but…

Originally published on, the article discusses the benefits of the calcium magnesium citrate supplement. This supplement is known for its ability to support bone health and enhance overall wellness. Many people are turning to the…

In the past year, Conagra has executed several divestments, including Ralcorp, the private label brands division, Spicetec, and JM Swank. Additionally, they successfully spun off Lamb Weston. These strategic moves have set the stage for…

Michelob Ultra’s strategy to develop 12 tailored fitness workouts for beer enthusiasts is a clever initiative, especially now when many individuals prioritize maintaining a healthy lifestyle through physical activities just as much as they enjoy…

Fire Department Coffee’s strategy of blending coffee with popular spirits seems to be a successful approach, as consumers are increasingly attracted to flavor innovations in both sectors. This move could also resonate with the millennial…