The target consumer demographic for this product line is somewhat ambiguous, yet it certainly caters to the simultaneous demand for nutritional enhancements and sensory indulgence. Nutritionally, this product significantly differs from another brand offering similar…

Consumers, particularly millennials, are increasingly seeking fresh, healthy, and natural food options. Traditionally, convenience foods have not aligned with these preferences and have even developed a negative reputation. As food manufacturers work to reshape this…

Given the current avocado trend, it’s not surprising that a produce company has introduced a variety perceived as healthier for consumers conscious about fat, marketed as perfect for smoothies, cold soups, and cocktails. While avocado…

It’s not surprising that millennials show a greater interest in probiotics compared to older consumers. While younger individuals generally have well-functioning digestive systems, this demographic is increasingly drawn to fresh and healthy foods. In contrast,…

Sunflower seeds, the fruit of the sunflower plant, have often been viewed primarily as a snack, yet they rank among the healthiest snack options available. Rich in vitamins and minerals, they also provide a substantial…

According to the Code of Federal Regulations, a soft drink can bear the label “diet” as long as it is not considered “false or misleading.” This terminology, commonly used by soda manufacturers to indicate sugar-free…

Mintel’s research highlights a category that has been losing traction to higher-protein and more portable options in recent years. Interestingly, millennials, who are often associated with healthy eating habits, have shown a strong preference for…

Do-it-yourself weddings have been a prominent trend for years and show no signs of fading away. Last year, the average cost of a wedding in the U.S. exceeded $35,000, prompting more brides and grooms to…

Capri Sun is facing intensified competition from natural and organic children’s beverage brands. Companies like Honest Kids and Juicy Juice Organic are successfully attracting an increasing number of parents who are turning away from sugary…

Folgers coffee has been a well-known brand for over 150 years, but in the past decade, it has seen a decline in consumer preference. The introduction of the Simply Gourmet Coffee line appears to be…