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2025-05-13 Off

“Pairwise: Transforming Berries with CRISPR Technology to Enhance Consumer Appeal and Boost Nutrition”

As the demand for berries continues to surge, a three-year-old startup is set to transform the DNA of these plants to enhance their appeal to both consumers and farmers. Pairwise, located in North Carolina, is…

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2025-05-13 Off

“Cardi B’s Whipshots: A Festive Fusion of Whipped Cream and Vodka for the Holiday Season”

The holiday season has arrived, bringing with it a frenzy of online shopping, indulgent hot drinks topped with mountain-high whipped cream and spirits. Rapper Cardi B has brilliantly merged all three elements by teaming up…

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2025-05-13 Off

“Bush’s Beans: Promoting Nutrition and Wellness Through Strategic Marketing and Blue Zones Partnership”

Bush’s has embarked on a mission to highlight beans for their intrinsic nutritional benefits, sustainability attributes, and ease of use. Over the past year, the company has engaged consumers with playful yet clever marketing strategies…

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2025-05-13 Off

“Kingdom Supercultures: Pioneering the Future of Fermentation with ‘Supercultures’ for Healthier, Innovative Food Products”

Generations ago, foods like sauerkraut, beer, wine, kimchi, and yogurt were created when microbial cultures inadvertently transformed various food items. In essence, these fermented foods resulted from fortunate accidents—beneficial, yet accidental nonetheless. Kendall Dabaghi, co-founder…

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2025-05-13 Off

“Revolutionizing Protein: The Every Company’s ClearEgg and Its Impact on the Food Industry”

Arturo Elizondo was discussing his company’s innovative, animal-free egg protein, which is tasteless, odorless, nearly colorless, highly soluble, and nutritious, during a video chat. However, it was the animated video on the slide that truly…

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2025-05-13 Off

“Major Food Corporations Embrace Alternative Proteins: Hormel Partners with Better Meat to Enhance Market Legitimacy”

As sales increase, alongside the emergence of new product prototypes and a surge of venture capital flowing into alternative protein companies, it is understandable that major food corporations are eager to enter this market. Although…

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2025-05-13 Off

“Exploring the Rise of Vegan Confectionery: MondelÄ“z and the Cadbury Plant Bar Initiative”

In recent years, the emphasis on plant-based foods has primarily revolved around beef, sausage, and chicken. However, confectionery companies are increasingly exploring this category by introducing their own products free from animal ingredients. According to…

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2025-05-13 Off

“Danone North America Unveils Dairy-Like Plant-Based Milks to Bridge Taste Gap for Consumers”

As beverage manufacturers increasingly fill the dairy aisle with plant-based options, Danone North America is betting that a smaller-scale approach could lead to the next breakthrough in the sector: an alternative milk that closely resembles…

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2025-05-13 Off

Title: “IFF’s Transformation and Strategic Restructuring Post-DuPont Merger: A New Era of Leadership and Market Positioning”

IFF has transformed significantly over the past year, evolving into a giant in the ingredients sector with leading roles in taste, texture, aroma, nutrition, enzymes, cultures, soy proteins, and probiotics. The company has restructured itself,…

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2025-05-13 Off

“Chickpeas: The Rising Star in the Plant-Based Protein Market”

Not all plant-based proteins are equal. While wheat, soy, and pea currently dominate the market, chickpeas are rapidly emerging as a strong contender. In recent years, chickpeas have become a prominent ingredient as the search…

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